Built by the person who'll demo it for you.
PMK Core is founded and built by Bogdan Zaharia — co-founder of Data Revolt, one of Romania's top performance-marketing agencies.
Bogdan Zaharia — founder
In 2018 I co-founded Data Revolt with one conviction: the gap between agency promises and actual business results was too wide to ignore. Data marketing barely existed as a discipline in Romania — we built the agency around it, and it grew to 70+ specialists serving 100+ clients across 24 countries, from local champions to brands like Orange and Flanco.
PMK Core came out of that work. Clients kept asking a question the ad platforms kept dodging: which of my products is this budget actually going to — and is it coming back? We built internal tooling to answer it per SKU, ran it on production catalogs up to 70,000 products, and published the results before the tool had a name. The Total Fishing numbers on this site come from that period.
That history shapes how PMK Core is sold: every demo is with me. Bring your store, and we'll look at your catalog the way I'd look at a client's — no sales choreography, just your data in the model.
The agency behind the product
Data Revolt Agency — Bucharest, Romania. Google Premier Partner (top 3% of agencies in Romania), MIXX Awards winner for Best Use of Data and Search Excellence, ranked by Forbes among Romania's top digital agencies four years running. PMK Core is the productized form of the tooling the agency built for its own e-commerce accounts. Billing for PMK Core runs through Data Revolt SRL via Stripe, in EUR.